Catena Media has acquired leading sites about gambling in the US and England In the last weeks of this year, the little-known company, Catena Media, is unusual for activity on gambling space. This time this marketing agency, which is located on the beloved many bookmakers in Malta, confirms that they have actually purchased several sites at once. The total of these resources is not just gambling, but also licensing for work in the United States.
Catena Media and does not try now, when everything is designed, to hide what it takes to acquire these specific assets in the US. Moreover, officially informing about its purchase, the company in the person of its management publicly disclosed their nuances. Of the 15 million sold under these contracts, the buyer's representatives posted a large portion of cash in advance. The remaining quarter is planned for coverage - for this will be issued immediately 440 thousand shares. But the deal promises to be profitable, at least according to the experts' calculations. They remind that in this "package" there are such popular resources as USPoker.com and playnj.com. They, as assured in Catena Media, bring in a million euros per quarter - although it is unclear why someone sell an asset whose profitability is sounded at 75 percent? In any case, the management of the new owner expects that the acquired sites will improve overall corporate efficiency.
Robert Andersson, the head of the whole Catena Media, personally commented on this move of his company. He called it becoming a partner of "the largest American regulated casino", and the US as a whole described it as "potentially the largest online game market." Now Catena Media, according to his boss, gets there a good advantage ...
At the end of last month, Catena Media also closed the deal with the purchase of the most respected in England resources about the gambling business.
This is not the first such step of the company in recent times. At the end of last month, Catena Media also closed the deal with the purchase of Casinouk.com. This is one of the most respected in England resources about the gambling business. He had, according to the regulator of the United Kingdom, agreed to shell out more than 10.5 million pounds (almost 13.5 million in dollars). The same understandable move of the Maltese - a quarterly new resource brings in 640 thousand dollars, and the profitability is estimated at 80%. Experts have already said that so Catena Media seriously strengthen its own position in regulated markets.
Robert Andersson agrees with this, who called the purchase a "strategic acquisition" and acknowledged that this was the result of the company's one-year efforts to strengthen its position in the UK. At the same time, the executive director believes that this deal will balance the capabilities of Catena Media. Earlier, the Maltese focused on betting, and Casinouk.com, as the name suggests, more specialized in casinos.